Who creates these courses
Our instructors manage active optimization campaigns and have documented results from their work. They teach specific methods they use regularly, not abstract concepts.
Viggo Lindström
SEO Systems Lead
Developed ranking frameworks for 40+ commercial sites. Focuses on technical optimization and content structure.
Siobhan MacLeod
Conversion Analytics
Built tracking systems measuring user behavior across 200k monthly sessions. Specializes in funnel analysis.